{"id":10104,"date":"2011-08-25T10:36:58","date_gmt":"2011-08-25T14:36:58","guid":{"rendered":"http:\/\/pmedicine.org\/epatients\/?p=10104"},"modified":"2011-08-25T10:36:58","modified_gmt":"2011-08-25T14:36:58","slug":"the-office-takes-on-primary-care","status":"publish","type":"post","link":"https:\/\/participatorymedicine.org\/epatients\/2011\/08\/the-office-takes-on-primary-care.html","title":{"rendered":"\u201cThe Office\u201d Takes on Primary Care"},"content":{"rendered":"

Not really, but check out this new campaign by the Puget Sound Health Alliance aimed at getting the employees of their purchaser members (businesses and labor union trusts) to make better use of primary care.\u00a0 These videos* will make you chuckle \/ guffaw \/ giggle even if you aren\u2019t part of the target audience, and the point of each one is unmistakable \u2013 and memorable.<\/p>\n

John Gallagher, Director of Communication and Development at the Alliance, told me, \u201cSince the starting point is a primary care doctor (and one of our goals is to strengthen primary care practice in our region), it made sense to begin with four topics:<\/p>\n